Has your website been doing gangbusters recently? Think again. As Comscore explains, you may be just be welcoming back a single visitor with OCD.
Techcrunch is covering a mini-soap opera today starring Comscore’s web analytics business. Linda Abraham, Comscore’s CMO jumped in with some thoughts:
1) First of all, we measure Unique People rather than Unique Cookies [...]
Cookie Inflation
January 24th, 2010 No Comments
Tags: cookies · unique visitors · web analytics